HUB is a one-stop-shop resource for college students, complete with 8 pages designed to simplify the college lifestyle.
After looking into college students (how they use the internet, biggest concerns, where they go for information, etc.) these 8 products were the ones that i learned would be the most helpful and the most likely to be used.
After the website, the question of "How to market this website to the colleges/universities?" became the next thing that I had to solve. After interviewing an employee of Philadelphia University's Student Engagement, I learned that a brochure and business card would be quick and effective products for a salesperson to have when selling to a college representative. And with the brochure
Should the institution decide to partner with HUB, the following products would be given to incoming freshman during their orientation.
